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This year’s Influencer Marketing Benchmark Report is brought to you in collaboration with our partners at Refersion. The…
Affiliate marketing is a great way to monetize your web traffic and earn additional income. It’s a versatile…
When creating a marketing strategy, you don’t want to be sharing content with the void. You need to…
Sometimes you can’t wait for organic traffic. Sometimes you need to get results fast. When that’s the case,…
There were 4.48 billion active social media users in July 2021, 56.8% of the world’s population. Social users…
If you want to show to other TikTok users that you’re the real deal and worth following, it’s…
The influencer marketing landscape continues to evolve at such a rapid pace, we now have a whole new set…
Are you a retailer or service provider looking to improve your affiliate marketing game this year? If you’ve…
One of the most lucrative ways to make passive income is affiliate marketing. Essentially, it allows companies to…
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In the court of public opinion, influencers get a bad rap, often criticized as a group of vapid, navel-gazing youth ready to pitch any product for any brand that pays them. From a brand’s perspective, they are often seen as merely a...
Overview Instagram is still, for the moment, the platform that most people associate with influencer marketing. Which, at this stage of the game, is a little weird. Both influencer marketing and social media have evolved beyond pictures of...
Back in 2016, the influencer marketplace Post For Rent launched and quickly distinguished itself. Marketplaces are very transactional in nature, and the name of the platform certainly doesn’t do anything to dissuade you from thinking any...
We used to say that there were two kinds of developers of influencer marketing platforms: those who saw an industry need and created software to address it; and those who saw a growing industry and wanted to cash in on it. Well, we can now...
Everything old is new again. When we first launched Influencer Marketing Hub in 2016, the options for software leaned heavily toward Discovery. We looked at a lot of different search-only tools, half of which billed themselves as “The...
As influencer marketing becomes a more focused marketing strategy, we’re seeing a lot more platforms purpose-built towards tangible goals and outcomes. By “tangible,” we mean the money that you can touch when you make a sale. Five...
